Tuesday 24_13.15 a 14.00
Cubo, Central de Diseño
Transfer and development in the University. Teaching methods and projects of the Hfg, Schwabisch Gmuend Stuttggart, Germany
Scientific principles, knowledge, and the rational justification of design decisions. Innovative design aims to achieve economic, ecological, and social sustainability.
The Designer aims for the achievement of the economic, social and ecological sustainability
Intensive and interdisciplinary foundation studies are the hallmark of the HfG programme. The foundation courses establish a firm basis for creative competence in design activities and establish a reliable repertoire of methods, aesthetic experiences, and techniques. The teaching program aims to encourage curiosity and thirst for knowledge, to develop methodical thinking, to transfer established professional content, and to strengthen students’ social and intercultural competences. The organizational and technical elements are coordinated and integrated to supports students’ learning processes.
Critical and methodical thinking, theoretical justification, and practical skills become inseparably combined.
The core topics of the Communication Design course include communication systems and publications, exhibitions, information campaigns, the visualization of scientific and technical content, direction and orientation systems, company and institutional identities, and teaching and learning materials. The Interaction Design and „Internet of Things“ courses deal with software interfaces, machine and device control, internet applications, information terminals, and applications for the latest media technologies. The Product Design course is concerned with the design of technical consumer and investment goods, tools, furniture, exhibition stands, medical equipment, and accessories carried and used on the body, and with the planning of transport, logistic, and mobility systems.
The University consciously avoids artistic or crafts aspects in its teaching of design foundations. On the contrary, all five courses emphasize scientific principles and knowledge, and the rational justification of design decisions. Innovative design aims to achieve economic, ecological, and social sustainability. Scientific research, cooperation and transfer with institutions and industry nationally and internationally are distinguishing.
Universidad HfG Schwaebisch Gmuend, Alemania
Communication designer, open minded process -and result- driven design lecturer and researcher. He is currently vice-rector with responsibility for strategic development of the HfG Schwaebisch Gmuend, Germany since October 2015.
He is Member of the University‘s Research Institute (IAF) and department Head of the HfG‘s International Office. He exerts as DAAD (German Academic Exchange Service) referee for Media, Art and Design and as DAAD (German Academic Exchange Service) consultant for “Strategic European Projects“. He is an accreditation consultant for the German accreditation agencies “AQAS“ and “AQUIN“ in Germany, Bahrain and Turkey.
Member of the Cumulus Executive Board V and VI, Ulrich Schendzielorz values the teaching of informative design, strategic design methods, editorial design and journalism. He has a longtime international work experiences in Turkey and in the US.
The HfG considers design to be an innovative discipline with scientific, social, and technological aspects. Design exerts a responsible and permanent influence on cultural, technical, and economic developments. Its tradition is influenced by the teaching methods of the Bauhaus and particularly of the Hochschule für Gestaltung Ulm. The University of Design Schwäbisch Gmünd ranks reguarly among the top 100 design teaching institutions worldwide, its international exchange program is among the top 5th in Germany
HfG University considers design as an innovative subject with scientific, social and technological aspects. The design exerts a responsible and permanent influence on the cultural, technical and economic developments. Its tradition is influenced by the methods of the Bauhaus school and particularly of the Hochschule für Gestaltung Ulm School.
The University of Design Schwäbisch Gmünd is regularly ranked among the 100 best international design institutions and its international exchange program is ranked among the top five in Germany.